Prospective buyers of Apple’s latest iPad tablet are mainly interested in the high-resolution Retina display new to the device, according to a survey from Baird.
According to the results of the online survey, 24 percent of U.S. respondents plan to purchase the new iPad in the next three months, with 29 percent of international respondents planning to purchase it.
When asked about reasons for purchasing the new iPad, 28 percent cited the better display as the top reason, followed by the processor at 26 percent and Long Term Evolution (LTE) wireless capability at 17 percent.
Among existing iPad owners, 48 percent indicated they plan to purchase the new iPad, with 35 percent of those already owning an iPad 2.
Tuesday, March 27, 2012
Better Display is Driving iPad Sales, Study Finds
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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