Showing posts with label Boku. Show all posts
Showing posts with label Boku. Show all posts

Thursday, January 27, 2011

Zong And Boku Launch Carrier Billing with BilltoMobile on Verizon Wireless Network

Zong and Boku, providers of online payments, now are working with Verizon Wireless, using a relationship with BilltoMobile. The move might help both firms leverage BilltoMobile's cost advantages with Verizon.

Historically, wireless carriers have charged roughly 30 percent to 40 percent to process transactions made on the carrier billing systems.

That obviously limits the range of goods, and types of goods, that sellers might be willing to transact using a carrier billing method. Perhaps the biggest potential change is that both firms could move beyond digital goods, at some point, though clearly the immediate incentive is to support mobile digital goods sales.

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